As I watched Peyton Manning announce his retirement today, I was moved by his affection for teamwork and how many people it takes to get the job done. This made me think of my business a little bit.
First of all congratulations, as a HUGE BRONCO FAN thank you to PFM for an amazing 18 years of entertainment culminating with a Super Bowl Championship!!
When looking at what I do, I had to reflect on the teamwork aspect as well. It truly does take a team to get the results I aspire to achieve for my clients.
In my 34 years in business, I am fortunate to be surrounded by a very loyal and talented team that has helped me create a wonderful portfolio of images.
This is by no way my retirement speech, but it is a thank you speech!
Whether it is an Architect, a Creative Director, a Marketing Director or a host of different Designer Types, it is a team effort to create beautiful imagery.
It starts with a good solid plan generated by the client as to what we want to accomplish with the shoot. Then the creative types decide on the look and feel we want accomplish.
At the actual shoot various entities are involved in the angle, feel, lighting and composition of the image. Clients and creatives work together to make sure everything is just perfect. On more complicated shoots it usually involves the addition of photo assistants, stylists and grips to the mix.
Once the images are captured my team of artists assist me by making sure the images are finished to perfection.
In the end we strive to create the most provocative, compelling images that set the client apart from the pack.
I want to thank all of my loyal supporters, clients artists, designers, assistants and of course my family for all the great years of support.
Lets keep this going for a few more years at least, because unlike Peyton, I need to keep doing what I love, creating great images for my clients!
Thanks Again! And THANK YOU PEYTON!!!
As an Architectural Photographer I draw on a wide array of skills to produce memorable images that convey a sense of place, an expression of the architect’s ideas, and a connection to landscape and surroundings.
I try to keep it fun, breaking down the complex process of shooting buildings by locating “The Point” in any shoot, capturing it and all the surroundings that it leads to.
What is the story of the building, the home, the hotel, the structure? How does it relate to the terrain, neighboring structures and the nearby area?
In short, what makes this structure special?
As the client, once you start cultivating your own stories, your photography gets simpler and very focused!
Perspective and composition become my “teammates” as I bring the building to life.
Choice of focal length, aperture, focus plane, tripod technique, time of day, white balance, composition, advanced lighting, and many other technical aspects are always explored.
Would an aerial view be advantageous?
Basic and advanced post-processing techniques are generally used to complete the image.
The key to my work is expressing something vital about the structure — what it feels like to live, work and play in that space.